Monthly Archives: October 2010

Secrets of a Working Dog – Oct 29,2010

Written from the perspective of a dog, this book explores ways to unleash potential and create success in ways humans can take into action. Co-author Patrick Galvin is the chief galvanizer of Galvin Communications, a word of mouth marketing firm in Por…

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Power of High Standards

If you have time, read this excellent (long) article on the power of high standards, by David Maister.Here’s a key quote, from his study of 5,500 people in 139 offices around the world.Nine factors account for more than 50 percent of all profit differe…

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Customer Attraction – Oct 23,2010

I interview Mark Paul, an expert at attracting more customers. He’s the author of “How to Attract More Customers in Good Times and Bad.” His firm is Synergy Consulting.TomOnLeadership | L2L | CEO | customer attraction | Mark Paul

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Five Steps to Attracting More Customers

How can you most effectively grow your business?To find out, I interviewed Mark Paul, an expert at attracting more customers. He’s the author of “How to Attract More Customers in Good Times and Bad.” His firm is Synergy Consulting.Unlike most sales-and…

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Two Stories of Trust

Two stories of trust.Liz, a massage therapist, was asked by the new restauranteur who moved in up the block to give him some feedback during his “soft opening.” She gave honest constructive feedback, and he yelled at her. She went to her office and c…

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CIOs: Earn the Trust of the Executive Team – Oct 15,2010

Advice for CIOs: “How to Jump Up the Value Chain and Earn the Trust of the rest of the Executive Team.” I interview former CIO and consultant Bill Speir to answer these questions: 1. Why would a CEO trust the CIO enough to involve them in planning corp…

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How CIOs can Earn Greater Trust from the Executive Team

[Update: this article also appears on the Oregon Business Magazine website.]Preparing for my recent speech to the Portland chapter of the Society for Information Management, I discovered that their burning question was this: how can CIOs (the bulk of …

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More on Using Patents Strategically – Oct 08,2010

Part 2 on Patents: Many CEOs have patents in their asset mix, yet may not be using them to best strategic advantage. Others have options to acquire patent rights. How can a CEO best evaluate the strategic value of a patent, and how can patents best be …

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