The global concept of what a brand is, and what luxury is, is evolving. This means new pressures on — and opportunities for — you. EIU article: The Future of Luxury In brief, Luxury concepts of “brand” are changing, becoming…
Blog Archives
CEO’s Guide to Social Media Strategy – with Taylor Ellwood
Social media may be the new big thing — it’s also a desert of despair for too many entrepreneurs. For every big-city food cart vendor using Twitter to advertise lunch specials and bring in hungry workers, there’s a befuddled entrepreneur…
Sharper Marketing – Refining your Offer
We asked our experts to show how professional service firms can sharpen their game by differently or better defining their service offering (or value proposition) to prospects. Lessons here for all businesses.Experts included:Marc Lawn, founder — The…
- Smarter Hiring and Work, Life, Family Tue 18-Jun-2013
- Should we Introduce Napping? Mon 10-Jun-2013
- Mandatory Corporate Fun Thu 30-May-2013
- On Lying to the Boss Thu 23-May-2013
- Write a Perfect Thank-You Note, Again Tue 21-May-2013
- Why the Boss is Always Wrong Tue 07-May-2013
- On being Firm Thu 18-Apr-2013
- Six Steps to Solving a Problem Mon 15-Apr-2013
- The Changing Face of Luxury Sun 07-Apr-2013
- How to Harness Visual Leadership Sun 31-Mar-2013